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American Standard revamps brand identity, Marketing & Advertising News, ET BrandEquity

Aug 07, 2023Aug 07, 2023

The new brand identity brings together brand nuances over time into a unified brand expression of empathy and closeness to consumers, together with a new brand claim of Life. Love. Home.

Ruchika Gupta, marketing director of Beam Suntory India sheds light on independence in marketing and marketing as a means to develop and foster inspiring human connections.